After the age of around 30, roughly 1.5% collagen a year is lost each year and this can be exacerbated by lifestyle factors such as sun exposure and smoking. As collagen production declines we start to notice the fine lines and wrinkles and sagging skin! Taking collagen orally has been shown to help increase collagen levels, with a resulting reduction in the appearance of wrinkles and increased elasticity. It has also been shown to increase skin hydration. The most abundant protein in the body, collagen not only provides structure and elasticity to the skin, but also supports the strength of our skeleton, as collagen fibres twist around each other to create the scaffolding onto which minerals are deposited in our bones. Collagen is also a major component of connective tissue in joint cartilage, muscles, tendons and ligaments. Containing a full 6100mg collagen (marine, non-shark) per scoop, Higher Nature’s Collagen Drink provides hydrolysed “”peptides”” or amino acids, that have been broken down for easier absorption and distribution throughout the body. Simply add the powder to a glass of fruit or vegetable juice for a nourishing and pleasant tasting drink.